Optimized Code
I reduce front-end bloat, clean errors, and tune rendering paths for faster paint times.
Optimized Images
I improve image delivery with smarter sizing, modern formats, and cache-friendly loading.
Server Config
I configure server resources, caching layers, and delivery rules to keep sites stable.
Testing
I test across devices and networks so improvements hold up in real user conditions.
Guaranteed Results
I focus on measurable gains: better Core Web Vitals, cleaner audits, and faster pages.
Many Benefits
Faster websites improve UX, SEO visibility, conversion flow, and operational efficiency.
Website Performance Optimization (WPO) has much more to do than with speed. It shows you care about your users' time.
| Slow Websites | Fast Websites |
|---|---|
| Flagged by Google | Better for SEO |
| Users Leave Slow Websites | Keeps Users Engaged |
| May Have Errors | Error Free |
| Server Timeouts and Website Crashes | 100% Uptime is more likely |
| Unnecessary Resources Loaded | Loads Necessary Resources |
| Security Vulnerabilities | More Secure |
| Cost More Money to Host | Cheaper to Host |
Lightning Performance
Nima is faster than most websites and the results are easy to verify.
Using the "Speed Test" button next to a domain will initiate a Google performance test in a new window. Testing takes about 30 seconds to complete.
| Domain | Mobile | Desktop | FCP(m) | LCP(m) | CLS(m) | TBT(m) | TTI(m) | Run Test | Last Tested |
|---|---|---|---|---|---|---|---|---|---|
| dorenima.com | 100/100 | 100/100 | 0.8 s | 0.9 s | 0.00 | 0 ms | 0.9 s | Run Speed Test | August 21, 2024 |
| google.com | 76/100 | 100/100 | 1.9 s | 2.0 s | 0.02 | 760 ms | 6.1 s | Run Speed Test | January 31, 2024 |
| shopify.com | 66/100 | 99/100 | 2.1 s | 3.4 s | 0.02 | 540 ms | 11.4 s | Run Speed Test | January 31, 2024 |
| wordpress.com | 65/100 | 96/100 | 1.9 s | 3.7 s | 0.00 | 630 ms | 8.9 s | Run Speed Test | January 31, 2024 |
| godaddy.com | 57/100 | 66/100 | 1.5 s | 3.2 s | 0.00 | 2,020 ms | 9.7 s | Run Speed Test | January 31, 2024 |
| bluehost.com | 28/100 | 70/100 | 3.8 s | 4.0 s | 0.149 | 5,070 ms | 18.7 s | Run Speed Test | January 31, 2024 |
Website Performance Optimization also known as WPO, is the process of speeding up your website. Which in turn benefits user experience, SEO, and can impact revenue. In WPO, a developer is often faced with problem-solving challenges.
While basic caching goes a long way. Bottlenecks are also common, in some cases one piece of bad code can degrade a whole system. Leading to reduction in user engagement and revenue.
A lot can go into making websites faster. The basics are easy to accomplish. Such as caching, moving JavaScript to the footer, are considered low-hanging fruit.
More advanced work involves resource handling on a deeper level. Including, adjusting features or refactoring code. Read how to make websites as fast as possible.
There is a lot to consider with website speed. Talking to a WPO expert regarding your website speed can help better understand and streamline the process.
The cost of Website Performance Optimization varies by the size of your system, and performance needs.
All things considered, we generally offer WPO ranges for $300-$1,400. With $3,000 or more for more complicated systems with high technical debt.
Fast websites provide better experiences for users. Allowing users to engage longer, be less likely to be frustrated. Causing users to leave your website without enjoying your content! Faster websites allow for faster checkout process, more user engagement, and an overall more stable website. That's because, in order for a website to be fast, it typically has to be healthy.
Because Google doesn't want to refer visitors to bad websites, it considers a website's speed in its search results, too. Even if it didn't, the consideration of user engagement quality itself would be enough to help with rankings (indirectly through better UX).
Fast websites provide better experiences for users. Allowing users to engage longer, be less likely to be frustrated. Causing users to leave your website without enjoying your content! Faster websites allow for faster checkout process, more user engagement, and an overall more stable website. That's because, in order for a website to be fast, it typically has to be healthy.
And since Google doesn't want to refer visitors to bad websites, it considers a website's speed in its search results, too.
For front-end facing applications that rely on user engagement; generally, the faster is better. This should to be done cautiously, to not introduce side effects. Which can hurt user experience and SEO more than it helps.
And since Google doesn't want to refer visitors to bad websites, it considers a website's speed in its search results, too.
Website performance optimization should be done with proper caution. For complex systems, side effects can be introduced which may not go noticed without enough testing. Speed improvements can hurt more than they help, in both SEO and UX.
Wordpress plugins like WP Rocket are great. But a great website doesn't really need it. If code is clean, and the system is structured well, it won't need much optimization beyond that.
Approaching WPO at the ground level saves the effort of doing so later in the process.
Wordpress plugins like WP Rocket and Perfmatters can help. But a great website doesn't really need them. If code is clean, and the system is structured well, it won't need much optimization beyond that. These plugins can add complexity in the long run, too.
Approaching WPO at the ground level saves the effort of doing so later in the process. And a senior-level developer is more likely to have the skillset to optimize at that level.
Website Performance
- Better User Experience
- Increase Search Ranking
- Lower Server Use
- More Stable Website
- Increased Conversion
Having a fast website improves user experience and increases organic web traffic!
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